

In-market campaigns resulted in driving not only incremental but efficient reach across the increasingly fragmented video landscape,” said Darren Olive, executive vice president national advertising sales and strategy for Crackle Plus.

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“Crackle Plus is thrilled to extend its relationship with, by offering our growing roster of brand marketers direct viewership data to reinforce the value of premium content. The measurement company will also provide support for select programmatic direct campaigns. This year, the streaming service will use iSpot’s ability to measure segments to quantify the targeted reach and frequency for Crackle Plus campaigns.

Helping advertisers better measure the unique reach of Crackle Plus’ footprint across the CTV landscape, will continue to provide its Unified Measurement solution to the premium brands working with Crackle Plus to quantify the incremental reach delivered over linear investments.
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This is the third consecutive year the real-time cross-platform TV measurement company and premier ad-supported streaming service have been in business together. (Nasdaq: CSSE) company and one of the largest operators of advertising-supported video-on-demand (AVOD) streaming services, announced today that it has renewed its relationship with through 2023. NEW YORK, J(GLOBE NEWSWIRE) - Crackle Plus, a Chicken Soup for the Soul Entertainment, Inc.
